Someone's got a burst pipe at 11pm. What actually happens?

They get a reply in seconds instead of your voicemail, and the first thing it does is find out how bad it is: what's happened, where, how soon they need someone. That's in your hand while they're still deciding who to ring next, not at seven the next morning. You decide whether you're going out. Emergency work goes to whoever answers, and at 11pm almost nobody does.

Can AI do my quoting?

It gets you to the quote with everything in hand: the address, what the job is, the photos and the timeline, gathered before you drive anywhere. The price stays yours. No AI can price a reroof off a text message, and any tool claiming it can is guessing with your margin.

Will it stop me driving across town for jobs I was never going to get?

That's most of what it's for. It asks where the job is and what's involved before anything reaches your diary, and it politely turns away work outside the patch you cover. The ones that pass are booked as a site visit or a quote slot with the details already gathered, so you turn up to jobs worth turning up to.

What if I'm booked out three weeks ahead?

It only ever offers times you've actually got, so nobody gets promised Tuesday when Tuesday's gone. The ones who can't wait find that out straight away instead of after four days of silence, and the ones who can wait stay in one place with the whole conversation attached, so the bloke who said "maybe after Christmas" gets picked back up instead of buried in a text thread.

Will it sound like it knows the trade, or like a call centre?

It's built on your trade and your words: what you do, the patch you cover, the questions you always ask before you'll price something. Plain English, no menu, and it doesn't pretend to be on the tools with you. Read every conversation in one inbox and jump in mid-thread whenever you want. Or put your own number in and hear it for yourself.

Tradie leads go to whoever answers first, not whoever's best.

You're up a ladder or under a house when the enquiry comes in. He's in the van with his phone. That's the whole contest, and it has nothing to do with who does better work. This is lead generation for tradies NZ-wide: builders, plumbers, sparkies and every trade that can't down tools to pick up.

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See it live

Hi, hot water cylinder's leaking, out in Papakura. Any chance someone can come out?

Dave · 6:41 pm

Hi Dave, yes, we cover Papakura. One quick thing so I send the right person: is it dripping into the tray, or actually running?

Your AI Sales Agent · 15 seconds later

Just dripping. It's the electric one.

Dave · 6:43 pm

Good, that can wait until morning rather than an after-hours call-out. I've got tomorrow 9:00 am or 1:30 pm free. Which suits you?

Your AI Sales Agent · 6:43 pm

1:30 thanks

Dave · 6:44 pm

Booked in, 1:30 pm tomorrow. You'll get a confirmation now and a reminder in the morning. Anything else, just reply here.

Your AI Sales Agent · 6:44 pm

Text it and see what your customer would get

Give it your mobile and time the reply. It starts on you the way it starts on someone whose hot water has just gone at 9pm: answers, asks what you'd ask, offers a time. Push it as hard as you like. Every form on this site runs on it, so what answers you is what would answer them.

And the bloke behind it: Hamish Nuttall built Naked Bus from nothing to a $15 million business with 40% of the NZ intercity market, on marketing that ran while everyone else was asleep. Same playbook, built for trades.

He answered at two. You rang back at six.

You'll never know which ones went that way. Nobody rings to say they went with the other bloke, so you notice a quiet fortnight and put it down to the market. And the ones still waiting when you get back to the ute are the ones ringing round for a price, so the jobs you lose are the good ones and the jobs you keep are the ones that argue about the invoice.

The work coming in is the work you want.

Reroofs rather than gutter cleans. Switchboard upgrades rather than light-bulb swaps. You name the jobs you want more of and AI Ads writes, pictures and tests the ads that pull them in from Facebook and Google. Your ad account, your budget, your numbers, so the audience you build stays yours. The money follows the ads that bring in work, so gutter-clean enquiries stop eating the budget meant for reroofs. How AI Ads works, and who runs what →

Every enquiry answered, whatever time it lands.

Text, email, Facebook, Instagram, WhatsApp, website chat: the AI Sales Agent replies in about 15 seconds, at 7am and at 10pm. Ring you while you're under a house and get no answer, and they get a text back seconds later that picks the conversation up there, so the job doesn't go to the next name on the list. You operate nothing. Booked jobs just start appearing.

It says no to the ones you don't want.

Where's the job? What needs doing? How urgent? Any photos? Out of your patch, or ringing round for a price, and they get a polite no before it costs you two hours and forty kilometres. Two hours to quote a job that was never going to be yours is not a lead, it's a cost. The ones worth your time go straight through.

The job lands in your calendar.

A site visit or a quote slot, booked in the conversation, no "we'll call you back Monday". They get reminders before you arrive, so you're not standing on a doorstep texting "you home?". You turn up knowing the address, the job and the timeline before you knock.

The phone picked up, not just texted back.

Add the AI Receptionist and when someone rings while you're elbows-deep, a real voice answers, talks to them and sends you the details. On AI Complete it goes further and books the caller in.

One monthly price for the work coming in and the answering. Everything that's included, add-ons and all, is on the pricing page.

What does an AI receptionist for tradies actually do?

An AI receptionist for tradies answers the phone when you can't, at any hour. It greets the caller, takes the job details and their number, and sends you the message straight away, so a bloke standing in a flooded laundry hears a real voice instead of your voicemail. Paired with the full system it books him straight into your calendar. Details and pricing on the AI Receptionist page.

Work out your own number

What's one job worth to you? A reroof, a switchboard, a full bathroom. If it's worth more than $697, the sum is already done. Every price below is NZD and excludes GST.

What you get	Monthly	What it catches
AI Sales Agent: every enquiry answered in seconds and booked into your calendar, and a text straight back to the caller you couldn't get to	$497	The texts, messages and forms that land while you're on the tools, and the calls that ring out.
AI Ads: the work you want more of, advertised on Facebook, Instagram and Google, from your own ad account	$497	Next month's work, from people who weren't looking for you yet.
AI Complete: both together, the way it's built to run	$697	Both of the above, on one bill.
AI Receptionist: answers your phone, takes the details, sends you the message. Add it to AI Complete for $200 a month and it books the caller in as well	$297 on its own	The customers who will only ever ring, and hang up on voicemail.

Setup is from $970 for AI Ads, $1,497 for the AI Sales Agent, or $2,497 for AI Complete, and includes your first month. Pay annually and you get roughly two months free.

Your bill has three parts:

The subscription above, per month.
Your ad spend, paid straight to Facebook and Google. Your account, your money, and nobody clips it on the way through.
AI messages at 10 cents each.

Full detail, including annual pricing, is on the pricing page.

If we ever miss one, that month is free

The promise, in writing:

Every enquiry answered in under 60 seconds, day or night. If we ever miss one, that month is free.

Applies to enquiries on your connected channels: text, email, web chat, social messages, and missed calls, which get a text back that starts the conversation. Measured from our message logs.

That's the whole thing. No targets with wriggle room in them. Replies land in about 15 seconds; 60 is the line the invoice is staked on.

The questions tradies ask

They get a reply in seconds instead of your voicemail, and the first thing it does is find out how bad it is: what's happened, where, how soon they need someone. That's in your hand while they're still deciding who to ring next, not at seven the next morning. You decide whether you're going out. Emergency work goes to whoever answers, and at 11pm almost nobody does.

Thirty minutes with someone who's built this before

Half an hour with a person, not a pitch. Where your enquiries come from now, how many go unanswered while you're on the tools, and what those are worth over a year. Hamish built Naked Bus on this and he takes the call himself.